Pinterest's Rich Pins automatically enhance your pins with extra information from your website.
For StoryChief these are mostly Article Pins, where your article's title and description will be automatically added to your Pin.
A side-by-side comparison is shown below.
Activating your Rich Pins
Rich Pins are automatically created when publishing articles if the rich meta tags are added to the website. This exists for:
More information can be found in the Pinterest help article (link).
🎉 Once activated, all your Pins for that website will be shown as Rich Pins automatically.