What is a campaign?
A campaign is a goal-focused content initiative. StoryChief's campaign feature enables you to combine all your articles, social posts and events, all around the same topic. This can help you organise your content into individual groups that align around the same objective.
How to use StoryChief's Campaign feature
Having a clear overview of the content you need to create or reuse in your campaign is crucial. Using your campaigns content calendar is a great way to start planning and creating content. The calendar can provide a clear overview of your planned events, stories and social posts. It can also provide a visualisation of your team's content and social media schedule
Good planning and regular assessments helps create successful campaigns
Making and maintaining campaigns are not pure technical matters, but are meant to align with your business goals. It is important to plan them accordingly and to review if they succeeded.
📚 Next steps?
Learn more about: Custom Fields