It is best practice to use the content calendar to plan and create content. There are two ways of doing this.

  1. Plan your content in the general calendar

  2. Plan your content directly in the calendar specific to your campaign


Plan your content in the general calendar

Step 1. Click on the calendar tab

Step 2. Use the filter: Campaign and select the title of your campaign

Step 3. Click on a date to start planning and creating events, stories or social posts, directly in your campaign


Plan your content directly in the calendar specific to your campaign

Step 1. Go to your Campaigns page and then click on Content

Step 2. In your campaign, click on Calendar

Step 3. Click on a date to start planning and creating events, stories or social posts, directly in your campaign.

Tip: Events can also be used as reminders. For example, let's say it's your company's 3 year anniversary. You can create an event to remind yourself that you want to create content for that day.

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