When you have multiple people collaborating on content, it's essential to provide an editorial brief in order to get everyone on the same page about the goal of the article.
With StoryChief, you can write editorial briefs and assign writers directly through the platform, allowing for efficient collaboration.
Watch our Academy video 📹 on creating articles and using Editorial Briefs for a step-by-step guide.
There are two ways of creating Editorial Briefs:
Directly in the calendar: Plan your content and assign it to someone in your team with clear instructions.
Create an editorial brief in the article editor.
💡 Tip: You can even use our AI Power Mode to generate the brief for you and help you define the blog post audience, objectives, tone/voice, and key message. Here's an example of an AI-generated editorial brief.👇
Don't have a StoryChief account yet but want to try this magic for yourself? Try for free!
1. Through the Calendar
Step 1: Go to the Calendar
Step 2. In the calendar choose a deadline for your article. Then, click on Create article.
Step 3. Give your article a title, a due date, contributors, and a campaign, and add an SEO keyword. Then, click on add an Editorial brief, to give clear instructions to your writer.
Step 4. Fill in the editorial brief with clear instructions. You can remove the text and use your own structure, and you can give your article a word count. Add necessary files: add a video, embedded rich media, excel documents, a PDF, photos, etc.
Step 5. Click on 'Edit article' and you'll be taken to the article editor. Or, the person you've invited to create your article will get an email with a link that will bring them immediately to the editor.
Step 6. Then, once in the editor, the editorial brief will already be open with clear instructions for the writer.
2. Creating the brief in the article editor
Step 1. Start by crafting a new article and clicking on the 3 dot menu. Then choose "Editorial Brief".
Step 2. Now you can start adding information. Outline the WHAT, WHO, WHY, and HOW of your article, or just remove the text and use your own structure. You can also change the default template if necessary.
Add necessary files, like photos, Excel documents, PDFs, etc. Give an estimated word count, and a deadline, and then click on "Save and Assign to a colleague".
Step 3. Your co-worker will now receive a notification in their mailbox. The editorial brief will be displayed when the article is opened.
If you want some valuable tips on how to write Editorial Briefs, just click here.
