Getting people to amplify your content usually means copy-pasting links into Slack, hoping someone remembers to post, and never knowing who actually shared what. Broadcast fixes that: you write one message, attach ready-to-share content (share kits), pick your audience, and send. Recipients get a public page with everything pre-packaged, so sharing to social takes them one click instead of ten.
Coming very soon!
Before you get started
You'll need to have completed the following before starting:
At least one share kit ready (the content package recipients will share)
Your audience list or workspace members you want to reach
Slack connected to your workspace, if you plan to notify recipients there
In this article
1. Create your Broadcast
Step 1. From your dashboard, click '+ Create' and select 'Create broadcast'.
Step 2. Write your message. This is what recipients see first, so lead with why they should share it. The message consists of the Subject and the message body.
Step 3. Attach one or more shareable posts. Each post bundles the assets recipients will be able to post directly to social:
Post name: A clear name
Sharing guidance: An explanation of how, when or where the post should be shared.
Media: Add an image, video or link as an attachment for the post.
Caption variants: Provide a set of captions so that your audience can quickly share them.
It could look like this:
💡 Tip: Keep the message short. The share kits carry the heavy lifting, your message just needs to make people want to open the page.
2. Fill in the settings
Step 4. Configure your Broadcast details (cover image, campaign, due date). Below
Step 5. Below the details, you can set the custom fields.
3. Select your audience and publish or schedule
Step 6. Navigate to the Audience tab and choose who should receive this Broadcast. Enable the destinations, then choose 'Publish now' to send immediately or 'Schedule' to set a future date and time.
Step 7. At the top, click 'Publish' or 'Schedule'. The publication modal will open to show an overview of when which content goes out to which destination. Click 'Publish' to confirm.
4. Opening the public page
Step 8. Recipients get notified by email or Slack, depending on your settings, with a link to the Broadcast's public page.
❌ Limitation: Microsoft Teams notifications aren't supported yet. Teams support is coming soon.
Step 9. Recipients click the link to open the public page, where the message and shareable posts are laid out and ready to go.
5. Shareable posts to social media
Step 10. From the public page, recipients can choose one of the posts, combined with one of the caption variants. The preview on the left gives a sneak peek at the final result.
Step 11. Click 'Share post' to open the modal.
The caption is automatically copied to the clipboard.
Link attachments are immediately added to the clipboard. Media (image, video) can be downloaded via the button.
A social channel can be selected to quickly create a new post.
🎉 You're done, grab a coffee. You deserve it!
Check out the next steps below for more in-depth guides or follow-up actions.