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Recommended time to post
Victor De Blander avatar
Written by Victor De Blander
Updated over a week ago

It's one of the most asked questions from social media marketers: "When do I best post on this channel?". The truth is, nobody can give you an answer that guarantees the best results. Yet, there are ways to improve your posting schedule!


Start optimizing your social media publishing

User-based publishing

Our users publish quite a lot on social media and based on those results, we distilled the following information. Per channel, we determined the best days to publish on social media and made a difference between views and engagements.

Conclusion:

  • Facebook:

    • Overall: Monday

    • Engagements: Monday

    • Views: Friday

  • Instagram:

    • Overall: Sunday

    • Engagements: Sunday

    • Views: Monday

  • LinkedIn:

    • Overall: Monday

    • Engagements: Monday

    • Views: Tuesday

  • TikTok:

    • Overall: Friday

    • Engagements: Friday

    • Views: Sunday

  • Twitter (X):

    • Overall: Tuesday

    • Engagements: Monday/Tuesday

    • Views: Tuesday


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