Video is one of the most powerful formats in your content mix — but producing it well requires tight coordination between writers, subject matter experts, and approvers. StoryChief gives your team a shared space to prepare, document, and review all the written elements of your video: scripts, show notes, titles, descriptions, and calls to action. Everything stays in one place, so your production team always works from the approved version.
Example: Your marketing team is producing a series of explainer videos for a product launch. A scriptwriter drafts each video script in StoryChief, the product manager reviews for accuracy, and the creative director signs off — all before the script goes to the video team for filming.
🔔 Notes:
You need an Editorial plan and at least a Writer role to be able to create video scripts.
Confirm your plan & permissions with your workspace Owner if you're unsure.
Create your video content piece
Step 1. From your dashboard, click "+ Create" and select "Video" from the dropdown.
Step 2. Enter a title for your video — for example, "Explainer: How AI Briefs Work in StoryChief." This is your working title and can be refined before publishing.
Step 3. Set the correct language at the top of the editor, between the title and the status indicator.
Step 4. Write your video content in the body area. This can include the full script, a shot-by-shot breakdown, key messages, on-screen text, or YouTube description copy — whatever your production workflow requires.
💡 Tip: Use H2 headings to separate sections of your script — intro, main content, CTA — so reviewers can navigate long scripts quickly.
Enhance your video content with editor tools
Custom fields
Step 5. Open the Settings tab in the left sidebar and fill in any custom fields your workspace uses — such as video series, target platform (YouTube, LinkedIn, Instagram), or funnel stage.
Readability
Step 6. Use the Readability tool to review your script. Spoken language should sound natural — short sentences and plain words work best when read aloud. Apply suggestions where they improve how the script sounds.
Export
Step 7. Once the script is approved, click Export to download it as a PDF or Docx — ready to share with your presenter, production team, or video editor.
Updates
The Updates tab allows users to follow updates on a piece of content, which will send out notifications for the piece.
Actual updates will also be shown, when someone adds content or when someone else replies, reviews etc.
Collaborate with AI chat, comments, and reviews
AI chat
Step 8. Open the AI chat panel in the right sidebar. Ask William to punch up a hook, trim a section, or suggest a stronger CTA. Review every suggestion before applying it — nothing changes without your action.
Comments
Step 9. Select any part of the script and click "Add comment". Type @ to mention a teammate. This is especially useful for flagging lines that need fact-checking or delivery notes for the presenter.
💡 Tip: Use comments to leave production notes — for example, "@videoteam: cut to product demo here" — so context stays attached to the right part of the script.
Reviews
Step 10. Click "Ask for review" in the right sidebar. Enter a teammate's name or an external stakeholder's email, and add a message describing what they should review — for example, "Please check the product claims in the second half."
Step 11. Track approval status in the Reviews tab — each review shows as Pending, Approved, or Declined.
Set the video status
Step 12. Once your video content is approved, update the status using the status selector at the top of the editor:
Draft — work in progress. Set a due date and source link to track your filming date and target platform.
Scheduled — script is approved and the video is in production. Update the date to your planned publish date.
Published — video is live. Set automatically when the scheduled date is reached, or mark it manually with the publish URL.
🎉 You're done, grab a coffee, you deserve it!
Check out the next steps below for more in-depth guides or follow-up actions.
📚 Next steps